Max has over 20 years of experience in the semiconductor and electronics industries. Prior to joining Imagination Technologies, he was Southeast Asia Product Sales Manager of Cirrus Logic, Inc. and Sales & Marketing Director of EDOM Technology Co., Ltd.

Tony has a long career in the semiconductor and embedded systems industries, holding senior engineering management positions in multinational industry leading companies including Panasonic, LSI Logic, Renesas, Inmos and British Aerospace. In his long engineering career, he has both implemented and managed projects for hardware and embedded software for a wide range of consumer, automotive and mobile devices at both chip and OEM product levels, and holds a 1st class honours degree in Electronics & Electrical Engineering from the University of Melbourne, Australia.

In his current role as EVP Marketing for Imagination, he ensures all products and technologies from Imagination address key trends in Imagination's target markets, manages all strategic and engineering partner ecosystems, and relates Imagination's technologies and strategies to everyone from engineers at the bench to senior technology and product management and non-technical analysts and commentators.

Bryce is a Senior Marketing Manager for Imagination Technologies,  responsible for promoting the company’s  Ecosystem of third parties across  all technologies including PowerVR, MIPS and FLOW.  This role involves identifying and engaging with key third parties to work with collaboratively on Imaginations products as well as general outreach to the whole developer community.  He has now added to his job portfolio as the Segment Marketing Manager for Automotive which encompasses what Imagination needs to deliver as solutions into the rapidly changing car market over the coming years.

A graduate in Electronics and Electrical Engineering  from the University of Edinburgh and a holder of an MBA from the Open University,  Bryce  has clocked up over 30 years’ experience in semiconductors with STC Semiconductor and Texas Instruments where he worked in several technical and managerial roles in  SPARC Microprocessors, DSP before moving into Wireless Terminal Business Unit to head up the OMAP Developer Network activity.

Kristof Beets is Senior Business Development Manager for PowerVR Graphics at Imagination Technologies where he leads the in-house demo development team and works on product messaging. He has a background in electrical engineering and received a master's degree in artificial intelligence. Prior to joining the Business Development Group he worked on SDKs and tools for both PC and mobile products as a member of the PowerVR Developer Relations Team. Previous work has been published in the ShaderX and GPU Pro series of books, the ARM IQ Magazine, and online by the Khronos Group, Beyond3D and 3Dfx Interactive.

Kristof has spoken at GDC, SIGGRAPH, Embedded Technology, MWC and too many other conferences to remember.

Kevin McDermott is Director of Strategic Marketing for Imagination Technologies, focused on the Internet of Things (IoT) segments. In this role, McDermott is responsible for promoting the company’s class-leading processor, graphics, display, communications and software IP, identifying future market opportunities and establishing partnerships with OEMs, service operators and technology companies operating within IoT market segments.

A graduate in Microelectronics and Microprocessor Applications from the University of Newcastle Upon Tyne, Kevin possesses over 20 years’ experience with SoC design, processor cores and software tools.

Prior to joining Imagination, Kevin worked for ASIC semiconductor and IP firms including Atmel, LSI Logic, MIPS Technologies and ARM in marketing, licensing and business development management roles.

Chris has held various roles in the electronics industry, staying closely focused on video and display throughout, working for companies such as Leitch (Harris), C-Cube/LSI Logic, and ATI (AMD/Broadcom). Roles include hardware design, FAE & business development. Chris joined Imagination in 2007, as Video Business development manager he is been responsible for planning & promotion of Imaginations video & vision technologies.

Volker is an international business development and management executive with over 20 years' experience in semiconductor and technology companies. He has held roles and responsibilities in Europe, Asia and USA, with experiences built from engineering, marketing, sales and general management positions in Hitachi and Renesas and in his own consultancy company. He has broad know-how in vertical domains such as digital multimedia, broadcast technologies, automotive, industrial, mobile and security.

Volker holds a Masters engineering degree in communication electronics from Fachhochschule Konstanz, Germany and an MBA from Open University, United Kingdom.

Mark Throndson has more than 20 years of experience in marketing, business development and sales management involving embedded processor and software technologies for companies including National Semiconductor, Hitachi, Ubicom, Kestrelink, MIPS and Imagination. Mr. Throndson holds a B.S. in Electronic Engineering from California Polytechnic State University, San Luis Obispo.

Simon Forrest is Senior Marketing Manager for Imagination Technologies, responsible for promoting the company’s class-leading graphics, display and communications IP and establishing partnerships with OEMs, service operators and companies operating within the home consumer electronics sector.  A graduate in Computer Science from the University of York, Simon possesses over 18 years’ experience in digital TV broadcast, reception and broadband technologies and is author of several patents in the industry.  Prior to joining Imagination, Simon held senior technical management positions within Pace plc.

Peter has an extensive background in the architecture and design of integrated circuits and systems for graphics and video, where he holds a number of patents. He began his career as a silicon chip designer in 1980 at Plessey Research in England, leaving in 1983 for start-up Inmos, Ltd. (later part of STMicroelectronics). After moving to California in 1992 where he instigated the ST/Nvidia partnership which resulted the first GPUs,  he joined Imagination in April 2005 and has been instrumental in building the company’s US operations and customer base.

Saraj Mudigonda is Sr.Business Development Manager for Imagination's FlowTalk Voice and Video over IP products running on multiple platforms including Android, iOS, Windows and Linux. He has 15 years of experience in the telecommunication industry in Wireless LAN, V.VoIP, and Wireless Communications and started his career as a DSP (Digital Signal Processing) engineer developing, implementing, and optimizing the assembly code for several DSP architectures. He also managed multiple V.VoIP customer projects and is the primary liaison between customers and engineering teams.